Reinvestment Acceptance Behavior Of Cocoa Farming Case Study Of Cocoa Farmer In Luwu Regency

Abstract The research aimed to examine cocoa farmer behavior in acceptance reinvestment of cocoa farming in Luwu Regency South Sulawesi. The research was conducted in Luwu Regency South Sulawesi because it was the highest cocoa producer in South Sulawesi. The population of the research was cocoa farmers who were 1521 householders in Batulappa village South Larompong Noling village Bupon Kamanre village and Sumabu village Bajo sub-district. Sample was taken 10 of the population or 152 householders. To reach the research objective the research used descriptive statistic analysis. The result of the research showed that from 152 householders 77 50.7 respondents in Luwu reinvested by aside the cocoa sale 7 4.6 respondents made the cocoa sale became the capital then the income was invested to the cocoa farming and 68 44.7 respondents borrowed money.Reinvestments of farmer were 3 respondents 2 increased the land area 100 respondents procured tools and agricultural machinery Alsintan and means production Saprodi. Reinvestment amount of land increasing was Rp 30 50 million 0.25 0.5 ha32 - 46 of cocoa farming acceptance for alsintan was Rp 271.575 - Rp.502.000 1 - 10 of cocoa farming acceptance and for saprodi was Rp 1.279.000 49.350.250 9 - 43 of the cocoa farming acceptance.