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Archived Papers for Journal

IMPACT : International Journal of Research in Business Management ( IMPACT : IJRBM ) >>

Vol.1, No.4

Publisher: Impact Journals

Publishing Date: 2013-09-30

  1. INTER RELATIONSHIP OF SERVICE QUALITY ASPECTS, CUSTOMER SATISFACTION AND CUSTOMER LOYALTY IN BANKING SECTOR OF INDIA: A STUDY OF RETAIL BANKING SECTOR

    Authors: DEEPIKA ARORA & A. SAXENA

  2. INFLUENCE OF BRAND AMBASSADORS ON BUYING BEHAVIOR OF SOFT DRINKS: WITH REFERENCE TO BELGAUM CITY

    Authors: D. GOUTAM

  3. PREDICTION OF BUSINESS BANKRUPTCY FOR SELECTED INDIAN AIRLINE COMPANIES USING ALTMAN’S MODEL

    Authors: S. VASANTHA, V. DHANRAJ & THIAYALNAYAKI