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Management Diagnostics of Enterprises International Business Based on Integrated Assesstment
Journal: Quarterly Scientific Journal "Economic Herald of the Donbas" (Vol.39, No. 1)Publication Date: 2015-03-01
Authors : Vakulchyk O. M.; Knyshek O. O.;
Page : 109-114
Keywords : costs of international business activity; management diagnostics; integrated assessment; the effectiveness of exports;
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Abstract
The article discusses the key methods of integrated economic assessment of enterprise; method of integrated assessment of the enterprises international business activity effectiveness has been improved. Obtained information may be used as the basis of management diagnostics and decisions about marketing segments.
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