ESTABLISHING THE SUPPORT PLATFORM OF CO-CREATING UNIQUE VALUES FOR LOCAL INDUSTRIES OF TAIWAN
Journal: International Journal of Business Management & Research (IJBMR) (Vol.6, No. 6)Publication Date: 2016-12-31
Authors : CHEN-SUNG CHANG;
Page : 15-24
Keywords : Local Industry; Support Platform; Co-Creating Unique Value; Win-Win Principle; Three Industries and Four Orientations;
Abstract
This paper specially adopted the four creating Win-Win principles (inducements, respect, interaction, and support) of VenkatRamaswamy and Francis Gouillart, to establish novel support platform of the Local Industry of Taiwan for assisting the local industrial structure optimization, i.e., the local traditional manufacturing industries to a Service-Oriented, the local services industries to Technology-Oriented and Internationalization and the local traditional industries to Characteristic-Oriented).The support platform for co-creating values in local industries be used for integrating and sharing processes and results of relevant studies about characteristic-oriented local industries, service-oriented local manufacturing industries, and information-oriented and internationalized tourism and leisure industries, as well as sharing information found in the research process; providing a window for learning local industries new knowledge and practical experience; preserving superior skills and operating experience from local characteristic industries; and providing a social window for local industry operators to communicate with each other or to give advice by leader operators. Finally, with the support platform established in this study, will add new elements for the local traditional industries in Taiwan and then enhance their competitiveness.
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