ESTIMATION OF ADVERTISING EFFICIENCYJournal: Synergy of Science (Vol.7, No. 1)
Publication Date: 2017-01-31
Authors : Shevchenko A. A.;
Page : 0-0
Keywords : Gloria Jeans; advertising; efficiency criteria.;
There is estimated the advertising as a specific type of communicative activity. There is also the key measure of advertising efficiency in terms of the greatest trade company "Gloria Jeans".
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Last modified: 2017-01-27 02:01:33