INTEGRATION OF TECHNOLOGY-DRIVEN TEACHING STRATEGIES FOR ENHANCING PHOTOJOURNALISM COURSE

This study examined the technology-driven teaching strategies used in Photojournalism course in Lyceum of the Philippines University-Batangas. Specifically, it determined the frequency of use, the effectiveness and the problems encountered by the students during the execution of the strategies used. The participants of the study were the twenty-seven (27) officially enrolled AB Mass Communication students in Photojournalism class during the 1st Semester of SY 2012-2013. The data were analyzed through descriptive and inferential statistics (Pearson-Product Moment Correlation). The results of the study indicated that the effectiveness of the technology-driven teaching strategies depends on how frequently they are used in the class, while effectiveness is not affected by the problems encountered during the entire course.