PSYCHOLOGICAL APPROACHES TO RESEARCHING OF THE MOTIVATION HEALTHY LIFESTYLE

The article deals with approaches of the study of motivation of a healthy lifestyle in the context of the basic psychological theories of personality orientation and motivation. Both methodological and methodical approaches to study of motivation of health preservation are concluded. The research was implemented with the financial support of the Russian Humanitarian Science Foundation (RHSF) and the Government of the Ryazan region (Project of the regional competition «Central Russia: Past, Present and Future» № 13-16-62001 a(r)).