ResearchBib Share Your Research, Maximize Your Social Impacts
Sign for Notice Everyday Sign up >> Login

Main Menu

Searching By

PARTNERS

Contact us

BASIC PRINCIPLES OF STRATEGIC MARKETING PLANNING BUSINESS

Journal: International Scientific Journal "Internauka" (Vol.1, No. 27)

Publication Date:

Authors : ; ;

Page : 120-122

Keywords : strategy; strategic management; marketing strategy; strategic marketing planning;

Source : Downloadexternal Find it from : Google Scholarexternal

Abstract

This article focuses on the terminology of strategic marketing planning and assesses the basic principles of strategic marketing plan for commercial and industrial enterprises. Formation of strategic planning processes is described, both theoretically and justified on practical experience obtained from the samples documented marketing plans of Ukrainian enterprises.

Other Latest Articles

  1. TARIFF AS A FACTOR OF INCREASING THE COMPETITIVENESS OF THE NATIONAL ECONOMY
  2. ANALYSIS OF TAX REVENUES IN THE STATE BUDGET OF UKRAINE IN MODERN CONDITIONS
  3. NEW TECHNOLOGIES INTERNET MARKETING
  4. PHENOMENON OF ROMANTIC CULTURE IN THE ENGLISH LITERATURE (ON THE EXAMPLE OF G.BYRON’S POEM “CHILDE HAROLD’S PILGRIMAGE”)
  5. COGNITIVE PRINCIPLES OF LANGUAGE LEARNING

Last modified: 2017-05-30 03:17:02