Continuance Intention towards e-Government Web-Based Applications Adoption in Southern Malaysia

Objective – To identify the relationship between the e-Government web-based application adoption and citizens' continuance intention in Southern Malaysia and to determine which element in the predictor variable that has more influence towards the outcome variable based on a theoretical framework. Methodology/Technique – It is a correlational study that uses survey to gather data. This study is conducted in the selected private organizations in the Southern Malaysia; namely the states of Johor, Melaka and Negeri Sembilan. Convenience sampling was chosen to select 216 respondents. Findings – The results found that website design, complexity and perceived usefulness significantly associated with citizens' continuance intention. In addition, perceived usefulness is the main predictor in influencing citizens' continuance intention. Novelty – This study focuses on the continuance intention to use the intended web-based applications rather than the initial intention to use the applications. Type of Paper: Empirical