DECLARATION OF CORPORATE VALUES BY MANAGERS AS A TOOL FOR ORGANISATIONAL PERFORMANCE MANAGEMENT

Care of corporate culture formation is a prerequisite for corporate values promotion. Cultural norms and system of values provide an orientation to company members during managing and reviewing their behaviour and decision-making with regard to business objectives. If managers will accept corporate culture and values, and exemplary declare adopted values, it will influence satisfaction and performance of employees and also company performance. The contribution is a part of research project VEGA 1/0787/12 “The identification of sustainable performance key parameters in industrial enterprises within multicultural environment”. It is based on research realized in conditions of business practice in Slovakia. Article focuses on how are set, reviewed and promoted corporate goals and values in companies in Slovakia. There are presented introductory information related to company and employees' performance and their relation to the corporate culture. The research was focused on reviewing how managers, through they acting in compliance with company mission and vision influence attitudes of employees. The contribution discusses the effect, which company can have from such a declaration of corporate values by managers in company. Therefore, in the article are presented, not only outcomes of this research, but also experience and recommendations of authors.