Conceptual foundations of diversification strategy for tourism business enterprises

The article deals with scientific and practical approaches to the strategy of diversification of the business tourism. The attention that the implementation of the strategy to diversify the business of recreation and tourism can become one of the most important conditions for economic growth. The analysis of the conditions and characteristics of the strategy to diversify the business tourism in a market economy transformation. The proposed research and applied approaches to the strategy of diversification of tourism enterprises.