BENCHMARKING AS A METHOD OF CRISIS MANAGEMENT
Journal: Science Journal "NovaInfo" (Vol.3, No. 56)Publication Date: 2016-12-16
Authors : Zvonareva Nadezhda Eduardovna; Maenova Yuliya Valerevna;
Page : 229-234
Keywords : BENCHMARKING; CRISIS; CRISIS MANAGEMENT; PROJECT IMPLEMENTATION; CHANGES; IMPROVED EFFICIENCY;
Abstract
Unstable conditions of market economy, enterprises are in need in times of crisis to develop and implement changes with minimal cost to the company and, at the same time as efficiently as possible at the exit by a variety of anti-crisis measures. One of the modern and the most effective anti-crisis measures is benchmarking.
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