IMPORTANCE OF STRATEGIC PLANNING IN MANAGEMENT NOW
Journal: Science Journal "NovaInfo" (Vol.4, No. 56)Publication Date: 2016-12-16
Authors : Korostina Anastasiya Aleksandrovna; Romanova Alena Nikolaevna;
Page : 259-264
Keywords : STRATEGIC PLANNING; ENTERPRISE MISSION; GOALS; STRATEGY; CONTROL; ANALYSIS;
Abstract
In this article the importance of strategic planning and management process. Reveals the strategic planning function, its types. Based on the research in the article stand out and stages of this type of planning are described in detail, such as the definition and formulation of the company's mission, its objectives, administrative examination of strengths and weaknesses of the enterprise, the choice of strategy and related steps. Each of the stages is important and certainly the whole strategic planning plays a crucial role in the establishment and management of the enterprise.
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