ADVERTISING TEXTS IN RUSSIAN LANGUAGE
Journal: Science Journal "NovaInfo" (Vol.1, No. 69)Publication Date: 2017-08-01
Authors : Frolova Tatyana Aleksandrovna;
Page : 126-128
Keywords : CONSUMER; STRUCTURE OF ADVERTISING TEXT; ADVERTISING TEXT; ADVERTISING SLOGAN;
Abstract
In the article features of construction of advertising texts and advertising slogans are considered. The structure of construction of the advertising text is opened. The key factors for creating successful advertising slogans are given.
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Last modified: 2017-09-20 17:50:39