MEDIAL EDUCATION –THE REASONS FOR COMPLEX COMPETENCE OF BIOLOGY AND ENVIRONMENTAL PROTECTION STUDENTS

Media are the integral part of the contemporary reality, their role in social life and in education seems to be more and more important. Medial education is connected with the knowledge interdisciplinary in nature which is situated between science and everyday life. This kind of education is also a consequence of the development of new information and communication technology. The research issue has been focused on the influence of the various media on students' competence connected with the communication and mediation of biological and environmental problems. The article takes into account the different opinions dedicated the role of media in biology and environmental education and defines the social and cultural reasons for complex competence students. 129 biology and environmental protection students participated in the practical part of the research (survey and cards of activity). The data were interpreted in view of the new concepts of social communication and mediation and point to the fact, that these students' skills are essential for knowledge transformation and connection between science and society.