REGULATION OF INTERNATIONAL TOURIST MARKET WITH THE HELP OF INFORMATION TECHNOLOGIES
Journal: Journal Association 1901 SEPIKE (Vol.1, No. 10)Publication Date: 2015-30-09
Authors : Anna Perepelytsia;
Page : 136-138
Keywords : Information technologies; Internet-based technology; international tourist market; Internet booking; tourists; electronic commerce; tourism services; web-site; Internet resources; travel company; marketing; cost effectiveness; marketing;
Abstract
The article considers the notion of Information technologies, relation between Information technologies and international tourist market as exemplified by tourist enterprise, as well as types of Information technologies. We have studied the influence of Information technologies on development of international tourist market which is stimulated by Internet technologies. For successful activity of a company it is not enough to create a web-site; first it should be well thought if this company can create in the Internet real working business case and what role is provided for Internet in the business strategy in general. Electronic commerce requires applying of new strategies when orders are allocated, in the sphere of advertising and clients' service.
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