THE PLACE AND ROLE OF FINANCING IN THE MANAGEMENT OF SMALL BUSINESSES IN THE TOURISM AND HOSPITALITY INDUSTRY

Tourism, through the variety of activities it encompasses, and its relations with other economic sectors, has the features of a branch of interference and synthesis. In this context, promoting Romania as a tourist destination, and increasing the number of tourists are objectives that can be achieved through the implementation of financing policies striving to increase economic competitiveness, in order to attract investors and entrepreneurs in the field of tourism and hospitality. In addition to improvements in the legislative department, funding plays an important role in stimulating and developing SMEs and supporting the business environment. The diversity of activities embedded in the tourism industry's content gives it its complexity.