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INCREASE OF THE COMPANY’S COMPETITIVENESS IN THE TOURISM MARKET
Journal: Science and world (Vol.2, No. 47)Publication Date: 2017-07-27
Authors : Bаzyк Е.F.;
Page : 13-16
Keywords : competition; market; competitive advantages; competitiveness; tourism; tourist business; communications.;
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Abstract
The theoretical aspects of the travel services market are investigated, methods for assessing competitive advantages through the "objectives tree" are considered, and measures to strengthen the competitive positions of the travel company are suggested.
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