INNOVATIONS AS AN IMPORTANT CONDITION FOR INCREASING COMPETITIVENESS OF INDUSTRIAL ENTERPRISES

The author of the article analyzes the role of innovations on increasing the competitiveness of industrial enterprises. The dependence of the enterprise products competitiveness was detected on the effectiveness of its activities in the field of innovation. Also it was indicated that innovation is considered the main driving force for decent competition. At the same time, the role of innovations in the development of the national economy was explained. It was proved that each enterprise development depends on its competitiveness and its innovation activity.