INCREASING EMPLOYEES' EFFECTIVENESS USING BALANCED SCORECARD, DIAGNOSTIC STUDY

The goal of this study is to test whether a balanced scorecard can increase employees' effectiveness taking into consideration five demographic factors. To achieve this goal, a questionnaire of 55 questions was made depending on a series of meetings for all employees and managers and depending on the current situation and current needs of the companies. A random sample of 50 persons covering all departments of maintenance, accounting, follow up, programming and sails was taken. The analytical-descriptive method is used The first part is theoretical: It depends on the descriptive method to give an integral idea depending on the most important related books, journals, references, and former studies. The second part is applicable depended on in-depth interviews, a focused group so that a questionnaire was made depending on the real situation and real problems facing the companies (Technological Companies working in North Lebanon). The questionnaire was analyzed depending on the techniques and the suitable statistical program. The main result is that BSC helps in increasing employees' effectiveness %51. Depending on this many recommendations were set and the most important recommendation is to apply BSC and focus most on the internal processes perspective because of its great role in increasing effectiveness.