The language image of the leaders of student self-government

Questions of features of the linguistic image of the leader and his influence on the effectiveness of the work of student self-government bodies are examined. Attention is paid to the factors of the success of business communication, the peculiarities of the speech image of managers, as well as emotional intelligence related to the style of leadership. The relevance of the study is due to the fact that managers are analyzed from the number of students, that is, people who organize peer work. A comparative description of the linguistic images of leaders and the author's point of view regarding the advantages and disadvantages of each image are given.