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A Sudy on Consumer Awareness Towards Baba Ramdev and Their Brand "Patanjali"

Journal: International Journal of Trend in Scientific Research and Development (Vol.2, No. 5)

Publication Date:

Authors : ;

Page : 2467-2469

Keywords : Business and retail research Baba Ramdev; Patanjali Ayurved; Consumer awareness;

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Abstract

Baba Ramdev initiated the "Divya Yog Mandir Trust" in to the year "1995". In the year "2003" a television channel "Aastha TV" started showing their yoga session on their sunrise yoga episode. Here Baba emerged for being television performer as well as received a lot of followers. A numerous range of persons, involving actors and actresses through "India" as well as from foreign, presented within their "Yoga" classes. Baba told about "Yoga" to a lot of actors and actresses such as" Amitabh Bachchan", "Shilpa Shetty"as well as in the abroad nations consisting of "Britain", the "US" and "Japan". Baba too has performed the status of an evaluator within a telegenic episode "Om Shanti Om". In "2017", a certain court restricted the deal of Baba' life story, "Journey from God man to Tycoon". In the month of "May 2018", Baba Ramdev initiated "Swadeshi Samriddhi SIM cards" in association through "BSNL". Neeta Rani"A Sudy on Consumer Awareness Towards Baba Ramdev and Their Brand "Patanlali"" Published in International Journal of Trend in Scientific Research and Development (ijtsrd), ISSN: 2456-6470, Volume-2 | Issue-5 , August 2018, URL: http://www.ijtsrd.com/papers/ijtsrd18386.pdf http://www.ijtsrd.com/management/business-and-retail-research/18386/a-sudy-on-consumer-awareness-towards-baba-ramdev-and-their-brand-"patanlali"/neeta-rani

Last modified: 2018-09-27 20:21:53