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An Empirical Study of the Co-Creation of Values of Healthcare Consumers – The Perspective of Service Dominant Logic

Journal: International Journal of Healthcare and Medical Sciences (Vol.4, No. 5)

Publication Date:

Authors : ; ;

Page : 54-59

Keywords : Willingness; Competence; Interaction.;

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Abstract

Background: The major goal of this research is to fill in the gap of articles with insufficient theoretical support regarding the SDL and strategy of co-creation of values provided by medical and healthcare organizations. Approaching from the perspective of healthcare consumers, it examines relationships among interaction, willingness, competence, and value co-creation. Methods: The research is a cross-sectional study, with people seeking healthcare services in major hospitals in Taiwan as objects, Questionnaires were used as method for investigation and data collection. Results: The affecting factors of the co-creation of healthcare are education, occupation, with or without commercial insurance, willingness, competence, and interaction, reaching significant statistic standard (p <0.05). Conclusion: The co-creation of values cannot only rely on the efforts of the medical professionals, it also requires the cooperation and efforts of patients and their families.

Last modified: 2018-11-01 19:10:05