INNOVATION SYSTEM OF QUALITY MANAGEMENT OF SERVICES SECTOR AS COMPULSORY COMPONENT OF TOURISM DEVELOPMENT
Journal: University Economic Bulletin (Vol.1, No. 36)Publication Date: 2018-02-22
Authors : Svitlana Tanana; Olena Sergiichuk;
Page : 59-64
Keywords : services sector; assurance of quality; management of quality; quality improvement; organizational innovations; marketing innovations; periodic innovations;
Abstract
The subject of research is theoretical and practical questions of using of innovative systems of quality management of system the services sector. The purpose of the article – to analyze the innovative system of quality management system service sector and it role in activization of development tourism. Methods of the research. Methods of theoretical generalization and comparison, system analysis are used in the article. The results of the research. Activization of tourist services sector determines of necessity the development and implementation of quality management system as compulsory component of the development strategy as tourism as a whole and at the level of the individual companies. The most real method to achieve this purpose is the formation of mechanism of state regulation and quality management of tourist services, should directed to the full using of measures, systems and methods of management. System of services sector of quality management in the implementation and improvement interacts with other social systems and industrial enterprises of the tourism industry. The first is the management of development of the tourism product, production planning, technological preparation, material and financial resources, quality of work, preparation of personnel. Together, these systems cover all spheres of activity the labour collective of tourist enterprise, industrial, economical, social, technological. Achieving of effectiveness system of the management quality of services sector on enterprises of the tourism industry can't achieved without the using of various innovative forms and active influence of services sector and management personnel on improve of the quality of tourist services, tourist agents. Field of using results. The results providing create of a theoretical basis for activization of innovation activity in the national quality management system of services sector. Conclusions. Quality of services sector affects on the structure and consumer demand is an important factor in competition on the tourism market in the modern economic conditions. Tourists of the services sector at hotels, restaurants, travel agencies, travel agencies, active advocates are satisfied. On quality of services sector is influenced of such factor as the directing on services and products, their orientation to a specific consumer.
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