WHAT CUSTOMERS NEED FROM A PRODUCT AND WHY PRODUCTS FAIL?

Total Quality Management provides many tools. To know and understand the demands of the customers Quality Function Deployment is there. Failure Modes and Effects Analysis helps to understand why products fail and what are the causes. In this paper Quality Function Deployment is developed for Air Conditioner subsequent by Failure Modes and Effects Analysis. By developing the House of Quality for Quality Function Deployment the customers' requirements for various characteristics of AC are converted into manufacturers' how. In Failure Modes and Effects Analysis, severity for various causes of failures, their possibilities of detection during design stage and occurrences are found out. These parameters are used for calculating the Risk Priority Number.