Competitive and Comparative Analysis of Excellence in Arabica Coffee in Bener Meriah Regency

Coffee is a type of tropical plant that can grow anywhere, except in places that are too high with very high temperatures or barren areas that are not suitable for plant life. The purpose of the study was to analyze the competitive advantage of gayo arabica coffee commodities in Bener Meriah regency and to analyze the comparative advantage of gayo arabica coffee commodities in Bener Meriah regency. This research uses the porter’s diamond method and the RCA method. The results of the study show that in general coffee farming has a competitive advantage. Can be seen from several factors such as resources, demand factors, related industry factors and supporting industries, competition factors and the structure and strategy of the company and government role factors. Based on the rca method, most values indicate that coffee farming has a high comparative competitiveness value.