A Study on the Satisfaction Level of Internet Banking
Journal: International Journal of Advanced Scientific Research & Development (IJASRD) (Vol.02, No. 01)Publication Date: 2015-03-30
Authors : P. Raja; J. Selvakumari;
Page : 48-60
Keywords : Net Banking; Banking Services; Demographic Factors; Satisfaction Level; Suitable Offers.;
Abstract
The internet banking has changed the way of banking business. Gone are the days where one has to visit the bank during banking hours and stand in a long queue for transacting. Now one need not personally visit the bank during banking hours, but can transact at his /her own convenient time. What are required for this are the bank account and some internet knowledge. The internet has perpetrated everyone's life and thus moving to internet banking does not seem to be difficult for the people. This paper tries to analyze the satisfaction level of internet banking users of Dindigul Talk of Tamil Nadu. Apart from analyzing the satisfaction level of the users, the other objectives of the paper are to find out their awareness level towards various services of internet banking and study the problems faced by them in availing this service.
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