CLASSICAL UNIVERSITY INTERNATIONALIZATION POLICY AS THE WAY TO ENSURE COMPETITIVENESS OF NATIONAL HIGHER EDUCATION SYSTEM

The main directions of the institutional policy of internationalization for higher educational institutions (HEIs) based on the example of the Jagiellonian University (unit of analysis for institutional vector of internationalization of the national system of higher education in Poland) are outlined in the article. The research is carried out taking into consideration three components of the national system of higher education – educational, research and administrative. As a working hypothesis the following statement has been outlined – the degree of the development of institutional policies for internationalization of HEIs depends on the institutional culture of an institution, which in its turn is partly shaped by the influence of geographical location features – territorial boundaries with neighbouring countries, as well as on the economic potential of the region of localization. Taking into account the concept of the common European higher education and research area for EU countries, the analysis has allowed us to come to a conclusion that those higher educational institutions that fully support the promotion of the international vector of their activities, both in the process of providing educational services and in research work, are highly competitive in the world of the present-day higher education.