ECONOMICS OF PRODUCTION AND MARKETING OF OKRA IN DISTRICT BIJNOR (U.P.)

Bhindi (Okra) is an important vegetable crop of district Bijnor. It provides a net income of Rs. 7794.78 with a gross output value of Rs. 21000.00 with a total input of Rs. 13205.22. The cost:benefit ratio was calculated at 1:1.59. In the marketing of Bhindi(okra) the producer's share in the price paid by the consumer was very low being only 56.41 per cent due to inefficient marketing. A sound production and marketing system of vegetables in general and that of Bhindi (okra) in particular are needed.