TURISM SECTOR AS A STRUCTURAL FUNCTION FACTOR OF THE NATIONAL INTEGRATION ECONOMY INTO THE WORLD HOUSEHOLD

The priority of tourism industry in the market of services in Ukraine and in the world has been investigated. The essence and the features of the tourist service on the basis of study, selection and adaptation of the relevant conceptual apparatus are determined. The measures on the use of the tourism industry to intensify the globalization and integration processes in the national economy are proposed. The branch features of tourism services as a consolidator of the structural divisions of it (hotels, airlines, transport agencies, tour bureau etc.) are distinguished.