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Motivation toward Physical Activity: Effect of Social Media Community on Exercise Adherence

Journal: Media Watch (Vol.7, No. 3)

Publication Date:

Authors : ; ;

Page : 299-314

Keywords : Social media; adherence; motivation; exercise;

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Abstract

The purpose of this study was to provide information regarding a venue for exercise adherence motivation toward physical activity via social media support. The five themes identified that positively affected participants' intrinsic and extrinsic motivation to adhere to exercise through a social media fitness application were: accountability matters; support is crucial for a sedentary population beginning exercise; recognition of gains positively affects motivation; social media creates positive fitness competition; and fitness is a lifestyle.

Last modified: 2019-05-18 16:14:38