The Impacting Technology on the Wide World of Sports

We are currently witnessing an acceleration of technological advancement hitherto unseen in the history of humanity. The most rapid and profound changes to our way of life are unfolding in ways which, only a couple of decades ago, would have seemed utterly implausible. The internet changed everything. The way we conduct business, the way we interact socially, the way we shop and the way we spend our leisure time have all been radically altered by the digitalization of society. Indeed, how we follow and take part in Sport has also been radically altered by the same process which has caused such a transformation across the rest of how we live our lives. The consumption practices have changed and the participatory practices have evolved along with them. Technology has acted to pull down the barrier between the athletes and the fans and bring them closer together. It has also engendered new possibilities for athletes to become noticed. Although there a numerous ways in which technology and sport will interact to change the way people conduct and interact with sport, We are however on the cusp of a new and fundamentally revolutionary integration of new technologies which will alter-not just the way we consumed sport but also how sport has the chance to positively augment our existence. The convergence of block chain with AI and wearable sports technology has the ability to enable the discovery of potential new sports stars in the most underdeveloped regions in the world.