ONLINE REPUTATION MANAGEMENT SYSTEMS FOR HEALTHCARE ORGANIZATIONS
Journal: IADIS INTERNATIONAL JOURNAL ON WWW/INTERNET (Vol.15, No. 1)Publication Date: 2017-07-01
Authors : Claudia Dossena Andrea Cioffi Claudia Sorrentino; Paola Amendola;
Page : 1-14
Keywords : Information Asymmetries; Online Reputation Management; Social Media; Online Visibility; Decision Making;
Abstract
Digital content is a key to decision-making for patients. Through a Web analysis and interviews, the study follows an exploratory analysis based on the 13 general hospitals in Milan (Italy). The analysis aims to develop a deeper understanding of how hospitals manage their online reputation, if and to what extent it is related to their visibility within the Web, and the role that social media play in defining Online Reputation in the healthcare sector.
Other Latest Articles
- Preconcepción de la Educación Ambiental a través de las Representaciones Sociales del Docente
- Efficient snapshot method for all-flash array
- Evaluating user vulnerabilities vs phisher skills in spear phishing
- Automatic generation of ontologies: a hierarchical word clustering approach
- Uri-aware user input interfaces for the unobtrusive reference to linked data
Last modified: 2019-12-13 21:42:22