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Corporate identity as a tool for promoting and creating the image of a cosmetics company
Journal: Science Journal "NovaInfo" (Vol.104, No. 1)Publication Date: 2019-06-01
Authors : Isaeva Yuliya Andreevna; Dubova Yuliya Igorena;
Page : 32-33
Keywords : CORPORATE IDENTITY; ADVERTISING COMMUNICATIONS; PROMOTION; IMAGE; BRAND; CUSTOMER;
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Abstract
This article presents the corporate identity as a tool for promoting and creating the image of the company, its relevance and role in the promotion.
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Last modified: 2019-12-20 04:20:52