Increasing social responsibility in the management of industrial enterprises (using the example of “Arterium” corporation)Journal: Management and Entrepreneurship: Trends Of Development (Vol.3, No. 9)
Publication Date: 2019-10-10
Authors : Vladyslav Protsenko Oleksandr Oliinyk;
Page : 52-65
Keywords : corporate social responsibility; social reporting; social control; social investment;
The purpose of the study is to identify the ways to increase social responsibility in the modern management of industrial enterprises on the example of corporation “Arterium”. The basic principles that have been used in the research are historical, systematic and comparative methods, institutional and structural-functional approaches. In the paper the theoretical foundations of corporate social responsibility were considered, foreign and domestic practices were analyzed, in particular, based on “Arterium” corporation. The urgency of the work is to study the current state of corporate social responsibility in Ukraine, and, in particular, at the “Arterium” enterprise. More and more companies are introducing CSR into their business, business standards are changing, and socially responsible behavior becomes an essential element of successful entrepreneurship. It was found that the corporation, implementing the principles of social responsibility of business towards society, focuses on the following areas: business ethics and ethical marketing, innovation and product development, patient health and safety, protection against fraud, investment in employee training, environmental policy and Green office, support for health, sports and education programs, community care. According to the results of the conducted research: - the situation and effectiveness of corporate social responsibility at the specified enterprise have been substantiated; - the algorithm for developing a social report for “Arterium” corporation has been proposed as a method of increasing social responsibility. To achieve the goal, the following tasks have been solved: - the essence of the concept of corporate social responsibility and the state of CSR in the world have been investigated; - the activity of “Arterium” corporation has been analyzed; - the state of corporate social responsibility in Ukraine has been assessed; - the experience of foreign companies in the field has been studied.
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