STUDY ON EXPORT MARKETING STRATEGIES AND EXPORT PERFORMANCE : AN EMPIRICAL ANALYSIS OF TEXTILE HUB OF INDIA (SURAT)
Journal: International Journal of Advanced Research (Vol.8, No. 01)Publication Date: 2020-01-15
Authors : Nehanarang;
Page : 963-970
Keywords : International Journal of Advanced Research (IJAR);
Abstract
The present paper is a review of Export Marketing Strategies and Export Performanceof textile exporters of Direct, Merchandise, and Manufacturer and to know about the difference between the strategies opted byand problems faced by textile exporters of Surat. Thus the study is the analysis of the variables from the business environment of the textile exporters from the Surat.
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