MILLENIALS PREFERENCES ON THEIR SAVINGS AND CONSUMPTIONS: PROPOSED FRAMEWORK
Journal: International Journal of Management (IJM) (Vol.11, No. 3)Publication Date: 2020-03-31
Authors : Anita Maharani;
Page : 543-550
Keywords : Preferences; Behavior; Saving; Consumption; Proposed; Framework;
Abstract
Millennial generation is considered as an interesting subject to be the target of research, especially seen from the habits of this generation in life. The purpose of this study is to see how the patterns of financial behavior among the millennials, seen from saving and consumption behavior. The conceptual approach used in this study refers to the concepts of age, preferences, and financial behavior. However, this study itself is a
conceptual paper, this research proposed a model that in the future may uses an explanatory descriptive approach and data collection using quantitative methods.
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Last modified: 2020-05-19 19:03:40