TQM And Business Performance An Investigation Into FMCG Companies In PakistanJournal: International Journal of Scientific & Technology Research (Vol.1, No. 10)
Publication Date: 2012-11-25
Authors : M. Jiyad Shaikh;
Page : 1-12
Keywords : Key word- Pakistan; organizational fat; TQM; revenue; profitability.;
Abstract- The phrase by Feigenbaum 1951 that quality is never an accident it is the result of intelligent efforts is rightly indicating the fruitful effects and outcomes for quality management systems like TQM and clearly depicting that right and intelligent efforts in the right direction will produce quality results which in turn creates value of organization in the market. While examining this independent study I will analyze the impact of TQM practices in fast moving consumer sector of Pakistan FMCG.FMCG which are chosen for this research are Unilever Reckitt and Engro foods. The main areas which are encompassed in this research are revenue and profitability improvement and organizational fat reduction by virtue of TQM practices in these organizations. Do organizations vision mission and quality management systems have a contribution in firms revenue and productivity improvement and also fat reduction If any relationship exists among them then what is the significance among them. What are impacts of effective business processes financial well-being and financial competitiveness on revenue and profitability improvement and fat reduction Is TQM is an integral part of firms strategy for continuous improvement Is this industry is truly benefited by TQM principles in terms of business performance at a larger extent This variety of inquiry will be retort in this study.
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