Customer Satisfaction (A Study with Special Reference to JAYARAM AUTOMOBILES, KAKINADA an Authorized Dealer Of Hero Motocorp.Ltd)
Journal: International Journal of Advance Study and Research Work (Vol.3, No. 6)Publication Date: 2020-06-22
Authors : Durga Varshith;
Page : 01-06
Keywords : Customer satisfaction; Marketing; Customer; Customer expectation; Balanced scorecard; Post-sales services; Customer perception; Longevity; Promotion.;
Abstract
“A study at Hero MotoCorp Ltd to measure customer satisfaction”. To learn the level of customer satisfaction, to understand the various factors which give satisfaction to the customers on purchasing Hero bikes, and to assess the feasible time taken to deliver service at JAYARAM AUTOMOBILES, KAKINADA. To understand about Hero bikes with customer opinion, to assess the satisfaction level of the customer towards JAYARAM AUTOMOBILES, KAKINADA. Development of a two-wheeler market being achieved by a marvelous evolution of the Indian economy. As of now more and more organizations came to the Indian market with progressive technology. They gave equal importance to safety, design, performance, and durability. Hero MotoCorp Ltd can compete with them in all these fields and it has a good and reliable brand image in the mind of the customer.
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Last modified: 2020-06-23 02:29:04