Entrepreneurial Behaviors and Competitive Advantage of Small Businesses in Ogun State
Journal: Sumerianz Journal of Business Management and Marketing (Vol.2, No. 12)Publication Date: 2019-12-15
Authors : Sule Olatunji Eniola; Onuoha B. Chima;
Page : 159-165
Keywords : Entrepreneur; Entrepreneurial behaviours; Competitive advantages; Need for achievement; Need for independence/locus of control; Differentiation; Cost leadership.;
Abstract
This work looked at the relationship between entrepreneurial behaviours and competitive advantage of small businesses in Ogun State. Survey research design was adopted in the study and the study population was 2,044 small business owners in Ogun State with 322 as sample size using Krejcie and Morgan sampling size determination table. Pearson Product Moment Correlation was the statistical tool used to test the four hypotheses. The findings exposed to us that there is relationship between the entrepreneurial behaviours dimensions and competitive advantage measures used in this study among small businesses in Ogun State. Therefore, it was recommended that government should intensify their efforts in encouraging the need for independence and achievements among the young graduates to be involved in small businesses.
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