Effect of Private Television Channels’ Current Affairs Program on Students: A Case of University of Sargodha

This study is about effects of Private viewers Effect of Television Private Channels’ Current affairs program on Students: A Case of University of Sargodha. With the help of questionnaire data is collected from a education intuition, The reason to select the such education intuition because students have potential to seek out new thing and they can easily understand what they would perceive from the Pvt Channels and their programs. Three hundred and twenty respondents are equally selected on the basis of male and female and apply Purposive sampling technique. The result indicated that the viewers were thinks the currents affairs program have great effects to change their perception, the respondents significantly satisfied with information provided by the Current Affairs programs as compared to the supplementary programs.