“Our Home - Russia” as the Movement of Bright Centrism (1995-1999)

The article deals with the political movement “Our Home - Russia” (NDR) as the first attempt of the creation of the “party of power” in post-soviet period. The aim of this work is to analyze the experience of the NDR and the reasons of the failure of this project. In the course of the study, the historical genetic method, M. Duverger’s partological analysis, and A. Gramsci’s theory were used. The author turned to the political science literature on parties and elections in the Russian Federation and used NDR’s materials and publications of federal mass media as primary sources. In 1995 the movement was created with the experience and the basis of the preceding pro-Kremlin project the “Democratic Choice of Russia” (DVR). Unlike the DVR, it was built on the B. Eltsin’s initiative who needed the support in the State Duma all the time. The prime minister V. Chernomyrdin headed this union and members of political and financial elite of federal and regional levels became its leaders. Despite their strength the movement did not become full-fledged «party of power» because of the communists` domination in the Duma and the lack of large electoral support. The «Our Home - Russia» like DVR could not make effective regional divisions and spread its influence among people masses. The inner split, weakness of Chernomyrdin’s figure and the absence of due president’s support were the causes of its fail in the parlamentary elections of 1999. Nevertheless, the NDR became the first centrist movement in post-Soviet Russia, which retained loyalty to the Kremlin to the end. The union worked out new forms, for example, drew public organizations to its side and for the first time used «name tactics» in the 1995 elections. These developments were useful in the creation of the next, much more successful pro-regional project - the «United Russia».