Organizing The Unorganized: An Overview of COVID-19 Impact On FMCG Sector and Indian Economy

Abstract Fast-moving consumer goods or FMCG sectors have a significant role in the Indian economy. This part is now confronting some issues because of the significant lockdown in the light of the new corona virus which resulted in the occurrence of the pandemic. There are two market divisions of FMCG sectors, they're organized and unorganized, uniquely the chaotic part is unorganized sectors are greatly influenced by the lockdown in pandemonium. The FMCG sectors have indicated an amazing development for recent years. The aim of the review to focus the impact of a worldwide pandemic on the FMCG segment in India and the behavioral changes of customer and how the FMCG sector will boost the economy. The government polices and different technology stack like automation that can be included in the FMCG sector can bounce back and boost the economy. Furthermore, more investment particularly on livestock sector can contribute 1% to the annual GDP. Alongside, a continuous effort should make in public private partnership model to create bridge between the organized and unorganized sector. Keywords: FMCG, Covid-19, Food Sector, Technology stack, organized sector, unorganized sector, public private partnership