Radio station “Mayak” for 55 years: stages of development
Journal: RUDN Journal of Studies in Literature and Journalism (Vol.24, No. 2)Publication Date: 2019-09-20
Authors : Tatiana Pynina;
Page : 340-347
Keywords : radio broadcasting; radio station “Mayak”; radio journalism; innovative role; live broadcast; information broadcasting; information and music panorama of “Mayak”; information sponsorship;
Abstract
This article is devoted to the 55th anniversary of the beginning of broadcasting radio “Mayak”. Due to a number of circumstances, among which the format of the radio station and the professional staff of its employees played a decisive role, “Mayak”, successfully working and having a large audience in the Soviet period, remained in the post-Soviet period, without losing its importance and weight. Having received in 2000 FM frequency, he was able to compete in the air and became an integral part of the new broadcasting system. The author identifies and analyzes the main innovations that have arisen in the air of this station, subsequently perceived by private commercial radio stations that have appeared in the post-Soviet space. The relevance of the article in determining the role of radio “Mayak” in the development and activities of domestic broadcasting, as well as in increasing the prestige and importance of the work of radio journalists. When writing the article, the author, who worked on the air of “Mayak” for more than ten years, who was both a witness and a participant in a number of innovative projects, used both conversations with veterans of the station and his personal experience, and the empirical method of research of the radio station “Mayak”.
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