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Analysis of Factors Affecting the Interest of People to Use DANA Application Using Principal Component Analysis Method (PCA)

Journal: International Research Journal of Advanced Engineering and Science (Vol.5, No. 1)

Publication Date:

Authors : ;

Page : 226-232

Keywords : ;

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Abstract

The important economic field provides technological innovation in it. The use of information technology can meet business information needs quickly, relevantly, and on time. Financial Technology appears to change the payment model from conventional to modern. Many payment applications have developed in Indonesia, one of which is the DANA application that is included in the list of popular digital wallet applications. DANA application helps to provide convenience in transactions. Factors that influence users using the DANA application are security, convenience, trust, usefulness, and desire. The author uses quantitative research methods whose results will be obtained from 200 respondents who actively use the DANA application in the DKI Jakarta area. Then the writer needs to know the factors that influence the user in accepting and using the application as w

Last modified: 2020-09-30 18:07:21