COGNITIVE BEHAVIOR HAS REPLACED THE JAVANESE TRADITIONAL VALUES IN GLOBAL ERA

The coming globalization have motivated to develop the materialistic culture and consumerism that make the school education institute suffer the values of erosion in culture. The values of Javanese culture are full of the wisdom of life values that knows the descent in personality development or student’s self. The problem which is happening to the Primary head master is how to facing the condition of the values culture erosion by people, family, and school as globalization impact, that change as a innovator and dynamics who always follow the new era which is modern and techno. The attitude that always role by the rule of byrocrate or the competition between the orientation school to the materiel and the achievement of cognitive knowledge which is chased by the school. Head Master as a education leadership has responsibility to develop the life of culture school, especially Javanese culture s to always apply in our values life, tulada (the real example) and to be continue ngawatawati (supervision) discipline to do teaching and learning process, and the motivation to creat (mangun karsa), utterance nuwun sewu (sorry) and sumangga (please), the values of njupuk rasa (take feel) , and many more the values of Javanese culture which is need finding, to do in all of the leadership activity. To sum up, the values of Javanese culture is a Knowledge about the wisdom of life, is a important duty for the primary head master to develop a foundation based on the student life, with application the culture of the school in Javanese which is potential and the welfare of Central Java.