THE ROLE OF HISTORIC AND HERITAGE WEALTH IN SUSTAINABLE TOURISM DEVELOPMENT

The purpose of this paper is to show if there are any differences between pilgrim and resident motivations in selection of tourism destination. Data were collected from tourists using a questionnaire which included ten Likert-scale questions inquiring about motivation of tourists in the choosing intended place. Analysis of Variance (ANOVA) test was conducted to determine which motivations of tourists (pilgrims and residents) are different. The analysis indicated that there were differences between pilgrim and resident motivation in selection of destination in two factors. Differences were identified between historic and heritage wealth and Climate comfort. The t-test analysis of the study indicates that there is no significant difference between attitudes of two cities’ tourists in all factors.