CHARACTERISTICS OF GOOD COMMUNICATION IN BUSINESS MANAGEMENT INCLUDE CLARITY WITH GOOD LISTENING AND ACTIVE FEEDBACK WITHIN THE INTER AND INTRA DEPARTMENT

Previously, business management is considered to be more productive with hard work and technical knowledge. In the present century, the productiveness of business management also involves effective communication. Good communication in business is necessary to develop the team members and reach the standard level in business. Good communication is necessary among leaders, employees, shareholders, financial management, customer, and the general public. The current research aims to understand the presence of good communication in business management. The survey research has collected the responses from 90 respondents from U.A.E. The survey responses were collected through online forms and were validate through Cronbach's α and KMO tests. The questioners involved the effect of good communication with clarity and its role on active listening and feedback within and outside the department. The study has found the importance of good communication in business management. In conclusion, the study has suggested that business management must need effective communication to avoid confusion; good communication must need interpersonal skills to enhance the management process's clarity. The speaker must use a different strategy to grab the listeners' attention, and the feedback of the members depends on the understanding. The business process must have inter and intra department communication for effective productivity