Sensitivity Analysis of Investment

— Growth of population residential causes need for new residential to increase from year to year. Meanwhile, in terms of the provision of services residential construction, the number of residential has not been able to meet the growth of population. This condition was compounded by the existence of 3.4 million housing units with uninhabitable conditions in 2014 that still needs to be taken seriously. This study uses qualitative research methods using investment criteria value of development and also using sensitivity analysis. The research method is a calculation method, including data processing of financial feasibility, Net Present Value (NPV), Internal Rate of Return (IRR), Payback Period (PBP), Break Even Point (BEP). The NPV results is IDR 3,375,311,611, its means the NPV > 0 (zero), the housing development plan is feasible to be implemented and also the value of IRR is 19.99%, Net B/C is 1.24, PBP of the Grand Permata Ajung residential development project in Jember Regency occurs in the 3rd year of more than 5 months, BEP value of the project is IDR 10,853,675,000. Based on the calculation results, the Grand Permata Ajung residential development project in Jember Regency can run according to investment criteria