Current Situation of Selling Telehandlers, Due To Ukrainian and Slovakian Markets Conditions

The main target is to explain the system of marketing sources of selling telescopic handlers due to the conditions of Slovakian and Ukrainian markets. The first part of this article consists of general information about handlers and the second part has an information about technical parameters and characteristics of telescopic handlers and also, analytical information about marketing opportunities in Slovakia and Ukraine. From available sources as Moreau Agri s.r.o and Agromax Group s.r.o, we analyzed the situation about sold Manitou on Slovakian and Ukrainian markets accompanied with needed images. The information, which included in this article, can help potential customers to choose the telescopic handler based on brand, price and technical parameters. During the research of the total amount of sold telescopic loaders in year 2019, we have found that there were 728 loaders sold in Ukraine and only 222 telescopic in Slovakian Republic.